SEGD invites AIGA Minnesota to social hour and tour

Please join SEGD, AIGA Minnesota, Larsen Design, and Serigraphics Sign Systems after-hours for an in-depth look at the new Minneapolis Central Library’s exceptionally designed signage and wayfinding system.

Attendees will have a unique opportunity to hear from Mike Haug, design director at Larsen; Adam Halverson, director of sales and marketing at Serigraphics; and Walter Gegner, director of library operations at the Library, as they discuss the challenges and creative processes that went into this beautifully designed 353,000 sq. ft. space.

The signage complements the open architecture of Pelli Clarke Pelli Architects and clearly marks multiple destination points with bold, contemporary signs—particularly in the Children's Library and Teen Central. To highlight information desks, Larsen used the international symbol for information: a lowercase letter i, set off by an LED-illuminated panel. See for yourself how library patrons can easily navigate this magnificent public space using the flat-screen monitors, information kiosks, and multilingual signs!

Space is limited, so register early—by July 17!

Time: 5:00-6:00 pm appetizers and social hour at Gluek's Restaurant and Bar (16 North Sixth Street, between Hennepin and First Avenue North)
6:00-6:30 pm presentation at Gluek's
6:45 tour at the Library (300 Nicollet Mall)

Fee: $15 SEGD, AIGA members
$5 AIGA student members
$25 non-members

Register: Send email to karin@sign-source.com

Mail payment to:
Kari Nuteson
7660 Quattro Drive
Chanhassen, MN 55317

If paying by credit card, call Nadia at SEGD, 202 638 5555
or email karin@sign-source.com

Questions? Call Kari Nuteson at 952 975 4940